Contents

      BOOK TWO

      LETTING THE CROWDS BE GOOD


      CHAPTER VI

      GOODNESS AS A CROWD-PROCESS

      THE basis of successful business is imagination about other
      people. The best way to train one's imagination about other
      people is to try different ways of being of service to them.
      Trying different ways of merely getting money out of them
      does not train the imagination. It is too easy.

      Business is going to be before long among the noblest of the
      professions, because it takes the highest order of imagination to
      succeed in it. Goodness is no longer a Sunday school. The
      whole world, in a rough way, is its own Sunday school.

      To have the most brains render the most service—render
      services people had never dreamed of before.

      Why bother to tell people to be good? It bores us. It bores
      them. Presently we will tell them over our shoulders, as
      we go by, to use their brains. Goodness is a by-product of
      efficiency.

      Being good every day in business stands in no need of being
      stood up for, or apologized for, or even helped. All of these
      things may be expedient and human and natural, because one
      cannot help being interested in particular people and in a
      particular generation; but they are not really necessary to
      goodness. It is only when we are tired, or when we only half
      believe in it, that we feel to-day that goodness needs to be
      stood up for. In a day when men make vast crowds of things,
      so that the things are seen everywhere, and when the things are
      made to stand the test of crowds—crowds of days, or crowds
      of years—and when they make them for crowds of people,
      goodness does not need scared and helpful people defending it.

      I have seen that goodness is a thing to be sung about like a [115]
      sunset. I have seen that goodness is organic, and grounded
      in the nature of things and in the nature of man. I have seen
      that being good is the one great adventure of the world, the
      huge daily passionate moral experiment of the human heart—
      that all men are at work on it, that goodness is an implacable
      crowd process, and that no"thing can stop it.
 


      CHAPTER VII

      THOUGHTS ON BEING IMPROVED BY
      OTHER PEOPLE

      BUT Fate has so arranged our lives that we all have to live
      cooped up in one particular generation. Living in all of them,
      especially the ages just ahead, and seeing as one looks out upon
      them how goodness wins, may be well enough when one is tired
      or discouraged and is driven to it, but in the meantime all the
      while we are living in this one. The faces of the people we know
      flit past us; the gaunt, grim face of the crowd haunts us—the
      crowd that will slip softly off the earth very soon and drop into
      the Darkness—a whole generation of it, without seeing how
      things are coming out; and there is something about the streets,
      about the look of women as they go by, something about the
      faces of the little children, that makes one wish goodness would
      hurry. One cannot think with any real pleasure of goodness as
      a huge, slow, implacable moral glacier, a kind of human force
      of gravity, grinding out truths and grinding under people,
      generation after generation, down toward some vast, beautiful,
      happy valley with flowers and children in it and majestic old
      men thousands of years away. One wishes goodness would
      hurry. We are not content, some of us, with having the good
      people climb over the so-called evil ones and gain the supremacy
      of the world, and all because the evil people do not see what
      they really want to do or would have wished they had done
      afterward. We want the evil ones, so called, to see what they
      really want now. We cannot help believing that there is some
      way of attracting their attention to what they really want now.

      I have seen, or seemed to see, in my time that there is almost
      no limit to what people can do if they can get their own atten- [117]
      tion, or if some person or some event will happen by that can
      get their attention for them.

      Paralytics jumped from their beds at the time of the San
      Francisco earthquake and ran for blocks. The whole earth
      had to shake them in order to get their attention; but it did it,
      and they saw what it was they wanted, and they ran for it at
      once, whether they were paralytics or not. In the fire that
      followed the earthquake, people that had been sick in bed for
      weeks were seen, scores of them, dragging their trunks through
      the streets.

      I have seen, too, in my time scores of people doing great feats
      of goodness in this way, things that they knew they could
      not do, dragging huge moral trunks after them, or swinging
      them up on their shoulders. I have seen men who thought
      they were old in their hearts, and who thought they were wicked,
      running like boys, with shouts and cheers, to do right. It was
      all a matter of attention. The question with most of us would
      seem to be: How can one get one's attention to what one would
      wish one had done in twenty years, and how can one get other
      people's—all the people with whom we are living and work-
      ing—to do with us what they would wish they had done, in
      twenty minutes, twenty days, or twenty years?

      Letting the Crowd be Good, all turns in the long run upon
      touching the imagination of Crowds.

      In the last analysis, the coming of the kingdom of heaven,
      as it has been called, is going to be the coming slowly, and from
      unsuspected quarters, of a new piety and of new kinds of saints
      into the forefront of modern life—saints who can attract
      attention, saints who can make crowds think what they really
      want.

      Using the word in its more special sense, the time has come
      when it is being keenly realized that if goodness is to be properly
      appreciated by crowds, it must be properly advertised.

      How can goodness be advertised to Crowds?

      Who are the people that can touch the imagination of Crowds? [118]

      The best and most suggestive truths that most of us could
      come to with regard to doing right, would come from a study
      of the people who have tried to make us do it. Most of us, if
      we were asked to name the people most prominently connected
      with the virtues that we have studied and wondered about most,
      would mention, probably, either our parents or our preachers.

      Many of us feel quite expert about parents. We have studied
      vividly, and sometimes with almost a breathless interest, all
      their little ways of getting us to be good, and there is hardly
      anyone who has not come to quite definite conclusions of how
      he should be preached to. I have thought it would be not
      unfruitful to consider in this connection either our parents or
      our preachers. I have decided to consider the preachers who
      try to make me good, because they are a little less complicated
      than parents.

      Preachers can only be put into classes in a general way.
      They often overlap, and many of them change over from one
      class into another every now and then on some special subject,
      or on some special line of experience which they have had.
      But for the most part, at least as regards emphasis, preachers
      may be said to divide off into three classes:

      Those who tease us to do right.

      Those who make us see that doing right, if anyone wants
      to do it, is really an excellent thing.

      Those who make us want to do it.

      . . . . . . .

      I never go to hear a second time, if I can help it, a preacher
      who has teased me to do right. I used to hope at first that
      perhaps a clergyman who was teasing people might incidentally
      slip off the track a minute, and say something or see something
      interesting and alive. But, apparently, preachers who do not
      see that people should not be teased to do right, do not see other
      things, and I have gradually given up having hopeful moments
      about them. Why, in a world like this, with the right and the [119]
      wrong in it all lying so eloquent and plain and beautiful in the
      lives of the people about us, and just waiting to be uncovered
      a little, waiting to be looked at hard a minute, should audiences
      be gathered together and teased to do right?

      If the right were merely to be had in sermons or on paper,
      it might be different. My own experience with the right has
      been, if I may speak for one, that when I get out of the way
      of the people who are doing it, and let the right they are doing
      be seen by people, everybody wants it. When people who are
      doing right are quietly revealed, uncovered a little further by
      a preacher, everybody envies them, and teasing becomes
      superfluous. People sit in their seats and think of them, and
      become covetous to be like them. If, this very day, all the
      ministers of the world were to agree that, on next Sunday
      morning at half-past ten o'clock, they all with one accord
      would preach a sermon teasing people to be rich, it would not
      be more absurd, or more pathetic, or more away from the point,
      than it would be to preach a sermon teasing people to be good.
      They want to be good now; they envy the people that they see
      going about the world not leaning on others to be good—
      self-poised, independent, free, rich, spiritually self-supporting
      persons.

      The men and women that we know may be more or less
      muddled in their minds with philosophy or with theology, or
      perhaps they are being deceived by expediency or being bullied
      by their environment, but they are not wicked; they are out of
      focus, and what they desire when they go to church on Sunday
      morning is to get a good look at beautiful and refreshing things
      that they want, and for an hour and a half, if possible, with slow
      steadied thought see their own lives in perspective. It is a
      criminal waste of time to get hundreds of people to come into
      church on a Sunday morning and seat them all together in a
      great room where they cannot get out, and then tease them
      and tell them they ought to be good. They knew it before
      they came. They are already agreed, all of them, that they [120]
      want to be good. They even want to be good in business—
      as good as they can afford to. The question is how to manage
      to do it. The thing that is troubling them is the technique.

      How can they be good in their business—more good than their
      employers want them to be, for instance—and keep their
      positions? Doing as one would wish one had done afterward,
      or knowing what one is about, or "being good" as it is some-
      times called, is a thing that all really clever people have agreed
      upon. They simply cannot manage some of the details—details
      like time and place, a detail like being good now, for instance,
      or like being good here. It is the more practical things
      like these that trouble people, or they grow mixed in their
      thoughts about the big goods and the little ones—which
      shall be first in order of importance or which in the order of
      time. And when one sees that people are really like this in
      their hearts, and when one sees them, all these poor, helpless
      people, sitting cooped up in a church for an hour and a half
      being teased to be good, it is small wonder that it seems, or is
      coming to seem, to the clean-cut morally businesslike men and
      women we have to-day, a pitiful waste of time.

      . . . . . . .

      I come to the second class of preachers I had in mind with
      more diffidence. My feelings about them are not so simple
      and rudimentary as my feelings about those who have teased
      me to be good.

      Any man who travels about, or who drops into churches
      wherever he happens to be from Sunday to Sunday, is almost sure
      to find in every city of considerable size at least one imperious
      capable baffling clergyman. If one is strictly honest and fair
      toward him, to say nothing of being a well-meant and hopeful
      human being who is living in the same world with him and who
      feels very imperfect too, finding any serious and honest fault with
      the sermon.. or at least laying one's finger upon what the fault
      is, seems to be almost impossible. One simply comes out of [121]
      the church in a nice, neat little glow of good-will and admiration,
      and with a strange, soothing, happy sense of new, fresh, con-
      venient wisdom.

      The only fair way to criticise the preacher who belongs in
      this class seems to be to take ten years for it, go in regularly
      and get a little practice every Sunday. There are preachers
      who preach so well that the only way one can ever find what is
      the matter with their sermons is to sit quietly while they are
      preaching them, and look around at the people. One thinks
      as one looks around, "These people are what this man has done."

      They are the same people they were ten years ago.

      I often hear other sermons that are far easier to criticise.
      They are one-sided or narrow, but they make new people.

      I might not always like to be in a congregation when a man
      is preaching a sermon that makes new people, because he may
      be making people or kinds of people that at the time at least
      I do not need to be. But I naturally prefer, at least part of
      the time, a preacher who puts in, before he is through, some
      good work on me. There is a preacher in B ____ who always
      arouses in me, whenever I am in the city, the same old, curious,
      hopeful feeling about him that this next one more time he is
      going to get to me, that I am going to be attended to. I cannot
      say how many times I have dropped in upon him in his big
      plain church, seen him with his hushed congregation all about
      him, all listening to him up to the last minute, each of them
      sitting all alone with his own soul, and with him, and with the
      ticking of the clock. And the sermon is always about the same.

      You see him narrowing the truth down wonderfully, ruthlessly,
      to You. You begin to see everything—to see all the argu-
      ments, all the circumstances, all the principles. You see them
      narrowing you down grimly, closing in upon you, converging
      you and all your little, mean life, driving you apparently at last
      into one helpless beautiful corner of doing right. You feel while
      you listen the old sermon-thrill you have felt before, a kind of
      intellectual joy in God, in the very brains of God; you think [122]
      of how He has arranged right and wrong so cunningly, laid them
      all out so plain and so close beside each other for you to choose
      to be good. Then the benediction is pronounced over you,
      the sevenfold amen dies away over you, and you go home and
      do as you like.

      One sees the sermon for days afterward lying out there in
      calm and orderly memory, all so complete and perfect by
      itself. There does not really seem to be any need of doing
      anything more to it. It is what people mean probably by
      a "finished sermon." It is as if goodness had been put under
      a glass globe in a parlour. You go home proud to think of it,
      and proud of course to have such a sermon by you. But you
      would never think of touching such a complete and perfect
      thing during the week the way you would a poorer sermon,
      disturbing it hopefully or mussing it over, trying to work some
      of it into your own life.

      . . . . . . .

      So much for the first two types of preachers: the preachers
      who stand before us Sunday morning with goodness placed be-
      side them in a dense darkness while they talk, and who tease us
      to look at it in the darkness and to take some; and those who
      stand, a cold white light all about them, and use pointers and
      blackboards and things—maps of goodness, great charts of what
      people ought to be like—and who make one see each virtue
      just where it belongs as a kind of dot, like cities in a geography,
      and who leave us with the pleasant feeling of how sweet and
      reasonable God is, or rather would be if anybody would pay
      any attention to Him.

      . . . . . . .

      I have already hinted at the qualities of the third class of
      preachers—those who make me want to be good. They seem to
      throw goodness as upon a screen. some vast screen of the world,
      of this real world about me. They turn their souls, like still [123]
      stereopticons, upon the faces of men—men who are like the
      men and women I know. I go about afterward all the week
      seeing their sermons in the street. Everybody I see, every-
      thing that comes up Monday, Tuesday, Wednesday, the very
      patterns of the days and nights, of my duties and failures, keep
      coming up, reminding me to be good. I may start in—I often
      do—with such a preacher, criticising him, but he soon gets
      me so occupied criticising myself and so lost in wondering how
      this something that he has and sees just beyond us, just beyond
      him, just beyond me, can be had for other people, and how I
      can have some of it for myself, that I forget to criticise. He
      searches my soul, makes me a new being in my presence before
      my eyes—that is, a new being toward some one subject, or
      some one possibility in the world. He helps me while in his
      presence to accomplish the supreme thing that one man can
      ever do for another. He helps me to get my own attention.

      He makes me see a set of particular things that I immediately,
      before his next sentence, am trying to find means to do. He
      does not attract my attention toward what he wants, like a
      preacher who teases; nor does he attract my attention to what
      God wants, like the preacher with the charts of goodness. He
      succeeds in attracting and holding down my attention to what
      I really want for myself or others, and to what I propose to get.
      The imagination of crowds is convinced only by men who
      have real genius for expression, for making word-pictures of
      real things, men who have what might be called moving-
      picture minds, and who are so picturesque and vivid that
      when they talk to people about goodness they have seen,
      everybody feels as if they had been there. It has to be admitted
      that this type of preacher, who has a kind of genius, and has
      developed an art form for expressing goodness in words, is
      necessarily an exceptional man. And it is unreasonable and
      unfair in the public to expect a man to get up in the pulpit and,
      with no costume and no accessories, merely with a kind of
      shrewd holiness or divination into human nature, present good- [124]
      ness so that we seem to be there. It is small wonder that a
      man who finds he is expected to be a kind of combination of bio-
      graph, brother, spiritual detective, and angel all in one, in order
      to do his work successfully has days of feeling that he has
      joined the ranks of The Impossible Profession.
 


      CHAPTER VIII

      MAKING GOODNESS HURRY

      PERHAPS it has leaked out to those who have been following
      these pages thus far, that I am merely at best, if the truth were
      known, a kind of reformed preacher.

      I admit it. Many other people are. We began, owing to
      circumstances, with the idea of getting people to take up good-
      ness by talking about it.

      But we have grown discouraged in talking to people about
      goodness. More and more, year by year, we have made up
      our minds, as I have hinted, to lie low and to keep still and
      show them some.

      And I can only say it again, as I have said it before, if every-
      body in the world could know my plumber or pay a bill to him,
      the world would soon begin, slowly but surely, to be a very
      different place.

      The first time I saw B ____ I had asked him to come over
      to arrange with regard to putting in new waterpipes from the
      street to my house. The old ones had been put in no one could
      remember how many years before, and the pressure of water
      in the house, apparently from rust in the pipes, had become
      very weak. After a minute's conversation I at once engaged
      B ____ to put in the new and larger pipes, and he agreed to
      dig open the trench (about two hundred feet long, and three
      feet deep) and put the pipes in the next day for thirty-five
      dollars. The next morning he appeared as promised, but,
      instead of going to work, he came into my study, stood there a
      moment before my eyes, and quietly but firmly threw himself
      out of his job!

      There was no use in spending thirty-five dollars, he said. [126]
      He had gone to the City Water Works Office and told them to
      look into the matter and see if the connection they had put
      in at the junction of my pipe with the main in the street did not
      need attention. They had found that a new connection was
      necessary. They would see that a new one was put in at once.
      They were obliged to do it for nothing, he said; and then,
      slipping (figuratively speaking) thirty-five dollars into my
      pocket, he bowed gravely and was gone.

      B ____ knew absolutely and conclusively (as anyone would
      with a look) that I was not the sort of person who would ever
      have heard of that blessed little joint out in the street, or who
      ever would hear of it—or who would know what to do with it
      if he did.

      . . . . . . .

      Sometimes I sit and think of B ____ in church, or at least
      I used to, especially when his bill had just come in. It was
      always a pleasure to think of paying one of B ____ 's bills—
      even if it was sometimes a postponed one. You always knew,
      with B ____, that he had made that bill out to you as if he had
      been making out a bill to himself.

      Not such a bad thing to think about during a sermon.

      I do not deny that I do lose a sentence now and then in ser-
      mons; and while, as every one knows, the sermons I have been
      provided with in the old stone church have been of a rare and
      high order, there have, I do acknowledge, been bad moments—
      little sudden bare spots or streaks of abstraction—and I do
      not deny that there have been times when I could not help
      feeling, as I sat listening, like sending around Monday morning
      to the parsonage—my plumber. One could not help thinking
      what Dr. ____ if he once got started on a plumber like B ____
      (had had him around working all the week during a sermon)
      could do with him.

      I have a shoemaker, too, who would help most ministers.
      I imagine he would point up their sermons a good deal—if [127]
      they had his shoes on.

      Perhaps shoes and pipes and things like these will be looked
      upon soon to-day as constituting the great, slow, modest, im-
      placable spiritual forces of our time.

      At all events, this is the most economical, sensible, thorough
      way (when one thinks of it) that goodness can be advertised.









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